This movie poster meets the conventions of movie posters because it has the movie name at the bottom of the poster. This means it is not the main attraction as it is not very large. The image is a mid shot and is dark, this represents the darkness surrounding the stereotype of pirates. The movie name is quite detailed and is easily reconisable as it is the second Pirates and the Caribbean. The poster also meets the conventions because it has a large central image. The central image covers most of the page, and as it is the second film the characters are instantly recognised. The picture is very detailed and the weapon Jack Sparrow is holding shows violence and reality for pirates. This movie poster subverts the conventions as it does not have a tag line. This is because it is the second one and does not need a tag line, as everyone already recognises it. There is also no date line, this would not be necessary as people would research the film if they were that interested in it. There is also a billing block, this is so people who are really interested in the production of the film can see in detail who has taken part in it. Also as Disney is in the billing block people would be attracted to it if they like other Disney films. The text colour is mainly white, this contrasts with the dark background and the dark image. This poster appeals to it's target audience(children) as it has a main image and not much writing, so it is easy to understand and look at. It also has the actors names so fans of the actors will be attracted to the movie. The cohesiveness with the trailer is achieved because both of them include weapons and similar outfits to which the actors are wearing in the picture. The trailer also has some dark parts like the background of the poster. The conclusions I have drawn from this analysis are that having a picture that covers most of the page can be effective, and also having a small and detailed movie name can also be effective.
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